The Gang

We pride ourselves on our diverse collection of talent. We are a boutique design studio. We're big enough to do anything, but small enough to handle each and every project with tender, loving care. Our staff members are all here for a very special reason—it might be our skill sets, our experiences, our background and culture, or because we're all extremely good looking. At any rate, we'd like our team to be your team.

David

Principal / Design

Eccentric mad scientist co-founder David Morelock is a technician of design aesthetic and innovation. He is a humanist with big ideas and the experience, knowledge, and gumption to back them up. When the surf is good, David has a tendency to wander into the office late with sandy flip flops and a smile on his face. He loves to make things fly, in every sense of the word.

Dane

Principal / Design

As a passionate co-founder and electrifying interactive juggernaut, Dane brings 12 years of experience in futuristic interface design, user experiences, visual languages and brand development. You'll find Dane obsessing over music, propped behind a Cintiq sketching ideas with a classy bourbon, or squirming underneath a hotrod.

Eric

Principal / Business

Eric is a renaissance man and co-founder of Soulcake. Once an award winning political cartoonist fighting the forces of political pestilence and profiteering, Devericks was consumed by fire and like a Phoenix reborn from the ashes to forge a new path of productive creativity. His example now stands as shining beacon to those who are lost.

Sachin

Industrial Design

Sach is a veteran industrial designer at Soulcake.  A 5th degree black belt design ninja willing to artfully overcome any challenge, whether its a hot sketch, 3D rendering, thoughtful design solution or wrestle an alligator. Sach is an adventurous soul, trying out new things like surfing, snowboarding, cooking and ice cold beer.

Nelson

Industrial Design

After Alzheimer's research, nano-particles, and a degree in Biomedical Engineering from Johns Hopkins, Nelson headed west to study Industrial Design at Art Center. A kung fu disciple from the streets of Baltimore and Los Angeles, he is a master fighter, thinker, and designer versed in the secret art of mind blowing concept sketches.

Sayan

Product Design

From her life as a tomboy on the streets of Tehran, Sayan Dehghan is Soulcake's playful Persian product prodigy. An Art Center grad, Sayan is a particularly talented problem solver, her clever solutions reveal a superior intelligence...you'd never guess she was a back up dancer.

Jaewoo

Product Design

Jae is a visionary, a creative, and an entrepreneur at heart. Jae grew up tinkering. You know—Legos, K-Nex, puzzles, riddles, and a Mini 4WD (powered model race car from Tamiya). His knack for innovation and personalization motivated a choice career in design. He uses his eyes to see the unseen, starts doodling, and the story begins.

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